If you restore skin's hydrating power,
it transforms into brighter, whiter skin.
Conclusion about whiteness, based on skin physiology.
Areas with pigmentation (= dark spots and dullness*) are experiencing dryness. In these areas, the stratum corneum's barrier function has declined, leaving the inside of the skin vulnerable to inflammation, and that triggers melanin pigment to be produced in excess.
Basically, it turns out that the stratum corneum's "hydrating power" is what holds the key to whitening.
ACSEINE White Emulsion employs a new idea that works by restoring a stratum corneum that's become rough from dryness to a moist, supple condition. It keeps the stratum corneum healthy and leaves skin moist, clear, and bright, with no dark spots or dullness*.
*Dark spots and dullness are caused by sun exposure.
The above text is an explanation of the action mechanism of White Emulsion Cellup Gel W-CP (quasi-drug).
Multi-layer Release Emulsion consists of phospholipids with a structure similar to cell membranes, along with whitening ingredients and nanoparticles, arranged like sandwiches and encapsulated in a polymer gel ingredient with an outstanding moisturizing effect.
All the different ingredients are securely enclosed in the polymer gel capsule.
When it touches the skin, the capsule's shape collapses, and the whitening ingredients and phospholipids contained inside penetrate the skin. *The gel ingredient remains on the skin's surface and forms a barrier.
The phospholipids fill the gaps in the stratum corneum, which has hardened due to dryness, thereby helping to boost the diminished moisture retention ability.
They also loosen up the thick, stiffened stratum corneum, leaving it moist and supple and enhancing the penetration of the whitening ingredients.
The freshly preserved whitening ingredients penetrate safely to the targeted area deep inside the skin.
This lets them exert a greater effect.
White Emulsion Product lineup
Deep Moisture C
< Lotion >
5,940 yen (before tax 5,500 yen)
Deep Moisture C Mask
< Mask with lotion >
5,400 yen (before tax 5,000 yen)
Cellup Gel W-CP < Quasi-drug >
< Medicated whitening gel essence >
10,800 yen (before tax 10,000 yen)
< Essence >
8,100 yen (before tax 7,500 yen)
< Gel essence for eyes >
7,560 yen (before tax 7,000 yen)